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Insight Project – Consumer Brand Profiling

S2 is delighted to be working with major drinks client, E & J Gallo Winery.


E & J Gallo Winery is the largest family owned winery in the United States. A winery and distributor since 1933, its mission is to be the leading provider of California wines in select markets around the world. Offering a broad array of products that total more than 90 brands including table, sparking, luxury wines, beverage products, dessert wines and distilled spirits.


S2 have been appointed to work on a brand profiling & strategic positioning project. We will be looking at consumer brand profiles that can be mapped against the UK population to size and drive the On Trade sales opportunity.


Data scientist
“We are delighted to be working
with a presitigous brand like
E & J Gallo and look forward to
working with them on this key
project” Peter Flood, CEO.


We look forward to sharing our case study after completion of this insight driven project.


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