by Chris Roberts | Aug 12, 2024
ON & OFF TRADE INDEPENDENTS STORE SEGMENTATION PREDICTIVE MODEL & GO TO MARKET STRATEGY DIAGEO UK INDEPENDENTS’ DATABASE BUILD, STORE SEGMENTATION & GO TO MARKET STRATEGY CLICK HERE TO READ MORE ABOUT THIS PROJECT 7 The Brief Diageo has an unrivalled...
by Chris Roberts | May 23, 2024
COCA-COLA FREESTYLE Market Research, Customer Insight, Store Segmentation & Location Planning CASE STUDY “S2 have been great to work with across all areas of the brand research, insight, strategy and creative execution piece. The feedback we have received has been...
by Chris Roberts | Feb 7, 2023
DRAUGHT COCKTAILS CASE STUDY Developing a winning GO-TO-MARKET Strategy CLICK HERE TO READ MORE ABOUT THIS PROJECT 7 The Brief – Adopting a more informed approach for a Go-to-Market strategy Diageo is the global leader in premium alcoholic drinks. With over 200...
by Chris Roberts | Nov 7, 2022
Coca-Cola Europacific PartnersBusiness Strategy, Sales Development & Marketing Execution Case Study Business Strategy, Sales DevelopmenT & MARKETING EXECUTION “S2’s knowledge in the drinks sector is second to none. They’ve previously managed our store...
by Chris Roberts | Nov 6, 2022
TUI CASE STUDY store level segmentation, consumer brand profiling, location planning & analysis “We are excited to be working with S2, to explore the benefits of their Customer Insight. S2’s knowledge adds considerable value to our processes and disparate data...
