Stewart Beale is a senior commercial leader with over 25 years industry experience working for prestigious Consumer Goods companies including Coca-Cola, AB-Inbev and Carlsberg.

His experience spans across the sales and marketing disciplines including brand development, commercial strategy, revenue management, category management, account management, field sales and operations. He has designed and implemented major commercial transformation projects delivering tangible results.

After leaving corporate life he set up his own consultancy, GTM Consulting, to work with clients to develop growth strategies and commercial capability to deliver lasting, profitable results. He has helped major brands across several industries including Personal Care, Premium Spirits, Wine and Pet Care. He has also co-founded People’s Captain, a craft beer brand.

CEO, Pete Flood’s, Thoughts On Stewart Joining Serendipity2

“I’m delighted that Stewart has agreed to join the management team at S2 as a Non Exec Director. We’ve worked together for many years, particularly when he was leading both Coca-Cola and Carlsberg through data driven commercial transformation periods. His strategic approach and commercial know-how, combined with a rare ability to translate complex messages into actionable execution, makes him unique in the consumer brands and retail industry. We look forward to having him on board at S2 as we rapidly scale up again after Covid. Stewart joins Mike Housley, a renowned data expert and SaaS entrepreneur, as the 2nd Non Exec to join the board in the last 6 months.”