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Web Design & Build

“S2 has provided an outstanding service, proving to be an experienced and professional creative agency with the expertise to support us from initial concept development through insightful research and consumer analytics through to creative execution of our fabulous brand, ecommerce site and ongoing marketing comms which is getting is recognised. I look forward to the next phase of BoostFoods’ brands story…”

David Wilson, Director.

The Brief

BoostFoods is an exciting new online Health & Nutritional Food Brands company that launched in summer 2019.  BoostFoods was started by a group of individuals who identified a gap in the marketplace for consumers wanting to buy high quality food and nutrition products at an affordable price and who are keen to follow a healthy lifestyle. As a fully integrated marketing agency, S2 was awarded the contract to help BoostFoods undertake market research, brand identity, marketing collateral and web development.

ACTION

S2 conducted market research to gain insight into the health, fitness and nutrition sector. This research helped define BoostFoods’ brand positioning and subsequent brand identity. BoostFoods required a striking and premium brand to position itself, its core values and USP in the marketplace.

Employing user journey planning and wire frame testing, S2 was able to design and build an intuitive ecommerce site. We developed a social and digital strategy ensuring BoostFoods experienced a strong launch in the marketplace, using cross-platform tactics to drive awareness and traffic to the website.

Result

S2 has created an exciting brand with a strong ecommerce site and marketing collateral to help drive business growth. After a successful launch, BoostFoods is realising a steady increase in customers, social media followers and growing awareness in this sector. S2 will continue working alongside BoostFoods to ensure that they have the right tools to increase market share looking at new opportunities to grow brand advocates and support.