S2 use a consumer panel with first-party, permissioned data from engaged consumers. Using quality consumer panels with a real breadth and depth of attributes allows us to target specific audiences based on your research needs
Benefits of Online Surveys
- A cost effective method of obtaining a large quantity of consumer responses for data analysis.
- A means to identify and analyse consumer/customer behaviour e.g. expectations, brand perceptions, needs and any barriers to becoming customers.
- Ability to gain responses from a wide spectrum of audiences and geographic locations.
- Ability to gain customer feedback on specific points ranging from brand perceptions, product feedback, quality, customer service, value etc.
- Understand occasion drivers and considerations around your research area/topic.
- The ability to show visual assets or concepts online and offers the capability to be interactive questionnaires.
- Our surveys are accessible on any platform e.g. mobile, which is important for respondent completions.
- Instantaneous responses mean that results can be analysed quickly.
OUTLINE PROCESS
- S2 work closely with you to develop a survey structure that addresses all your key points but is structured to drive robust results.
- Pre-screener questions are developed to ensure we reach your target audience.
- Surveys are hosted until the quota of respondents are met. Timescales are outlined when the project is defined.
- Results reports provide analysis and key highlights to enable informed decisions within the business.