Schweppes Post-Mix Tonic Research

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Schweppes Post-Mix Tonic Research CASE STUDY CLICK HERE TO READ MORE ABOUT THIS PROJECT 7 CCEP Case Study – Schweppes Post-Mix Tonic Research The Brief As part of their key target of reducing their carbon footprint whilst continuing to offer great value product to...
UK Cost of Living Crisis: What the Future Holds

UK Cost of Living Crisis: What the Future Holds

 FEATURED ARTICLE AUGUST 2024: UK Cost of Living Crisis:   WHAT THE FUTURE HOLDS By GILL CHAMBERS, RESEARCH DIRECTOR READ MORE 7 ARTICLE CONTENT: 1. Groceries and Clothing: Key Areas of Budget Adjustment 2. Targeted Marketing 3. Competitive Advantage 4. Product...
Diageo on and off trade Go to marketing strategy

Diageo on and off trade Go to marketing strategy

UK INDEPENDENTS’ DATABASE BUILD, STORE SEGMENTATION & GO TO MARKET STRATEGY DIAGEO UK INDEPENDENTS’ DATABASE BUILD, STORE SEGMENTATION & GO TO MARKET STRATEGY CLICK HERE TO READ MORE ABOUT THIS PROJECT 7 The Brief Diageo has an unrivalled global portfolio of...