by Chris Roberts | Oct 31, 2022
WHSMITH Customer segmentation, store segmentation, shopper insight, category management CASE STUDY “S2’s analysis acted as the foundation to develop segmentation models to reflect WHST shopper missions. WHST could then tailor their outlet brands and introduce...
by Chris Roberts | Oct 29, 2022
GREENE KING SALES TERRITORY PLANNING CASE STUDY Sales territory planning & optimisation, category management, store segmentation, location activation CLICK HERE TO READ MORE & FIND OUT HOW WE HELPED GREENE KING SUCCEED The Brief The challenge was to bring...
by Chris Roberts | Oct 27, 2022
ADEZ Consumer Research, Brand Profiling, Route To Market Planning & Brand Activation. CLICK HERE TO FIND OUT HOW WE HELPED ADEZ SUCCEED The Brief Owned by Coca-Cola, the worlds largest soft drink company, AdeZ is a new range of on the go dairy free smoothies...
by Chris Roberts | Oct 25, 2022
MONSTER ENERGY Customer Insight, store location strategy, shopper insight, sales territory planning, sales activation campaign ““The customer insight delivered by S2 enabled the Monster sales and marketing team to focus on key areas of the UK with maximum potential...
by Chris Roberts | Oct 24, 2022
MEN’S HEALTH & FIDDES PAYNE Market research, customer profiling, category management & shopper insight CLICK HERE TO FIND OUT HOW WE HELPED THEM SUCCEED The Brief Men’s Health, (MH), the global leader in men’s health and the world’s leading lifestyle...
