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Innocent Drinks

Innocent Drinks

INNOCENT DRINKS Sales territory planning, category management, store segmentation, customer segmentation ‘The provision of pen personas for online customers now enables us to monitor how our different customer segments respond to online activity, helping us to more...
Monster Energy

Monster Energy

MONSTER ENERGY Customer Insight, store location strategy, shopper insight, sales territory planning, sales activation campaign “The customer insight delivered by S2 enabled the Monster sales and marketing team to focus on key areas of the UK with maximum potential for...
Vitamin Water

Vitamin Water

GLACEAU VITAMIN WATER Customer Insight, store location strategy, shopper insight, sales territory planning, sales activation campaign “We needed a software tool which was ready to use as none of the team was an experienced GIS user and timelines were such that we...
Tim Hortons

Tim Hortons

TIM HORTONS UK brand strategy, customer segmentation, store segmentation & new store location planning & analysis “We’re really excited to open our first restaurant in Britain and the buzz we’ve been seeing has been unbelievable. With its burgeoning café...
World of Wedgwood

World of Wedgwood

WORLD OF WEDGWOOD Market research, customer insight, customer segmentation, on & offline creative execution “We were really pleased with the work that S2 put together. The analytical work gave us a great insight into our current visitors and who we needed to speak...