by Chris Roberts | Jun 21, 2021 | Strategy Insight
In an age where data is at our fingertips, it’s easy to get caught up with the overwhelming amount of data available. How do you get the most value out of your data?…. By ensuring that data analysis provides actionable insights. Knowledge is power Data is...
by Chris Roberts | Apr 12, 2021 | Strategy Insight, Topic
You don’t have to work blind any more, MarketView™ is our unique data visualisation tool that ensures you can always see clearly. It’s designed specifically for brands just like yours which is probably why it’s already being used...
by Chris Roberts | Mar 2, 2021 | Strategy Insight, Topic, Serendipity2 Recruitment
S2 appoints Mike Nalder as Strategy & Insights Director. Leading data-driven marketing agency, Serendipity2, has appointed Mike Nalder to replace Carolyn Baines as Strategy Insight Director. Mike joins from the travel technology & CRM specialist Marketing...
by Chris Roberts | Aug 5, 2020 | Strategy Insight, Customer Research
A demo to show mapping for consumer perception of risk (high, medium and low) to the UK population. Our mapping provides the ability to overlay retail estates and outlets at point level. This enables our clients to support specific customers and outlets where a...
by Chris Roberts | Oct 27, 2019 | Strategy Insight
Data Visualisation, A Powerful Tool. In an era of technology, big data and customer personalisation, much more is expected of our brands and retailers. This is where data visualisation and mapping can be a great benefit. Businesses need to eeke out every penny of...
by Chris Roberts | Feb 26, 2019 | Strategy Insight
Creating customer profiles to better understand your customers. A customer profile is a way to create a portrait of your customers to help make business decisions around products or services. If you understand who is buying your products and why, the ‘key triggers and...