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Branding & Logo Development

Your company’s branding is central to what your company stands for and how you are perceived by your customers.

Successful branding will really help your company stand out from the crowd and get you noticed. It’s your corporate image and personality, a promise from you to your customers.

Your brand needs to communicate the unique characteristics which are important to your business such as reliability, quality, trust, innovation and resourcefulness.

Every company is different, but the key is in getting to the core of what makes you special.

Depending on your business needs, we can offer a range of brand and logo development options: –

  • Brand Development
  • Custom Logo Development
  • Brand Re-development
  • Logo Re-design/tweak
  • Brand Modernisation
  • Brand Strategy Development
  • Brand Packaging Development
  • Brand Guidelines

Branding is a bit more than just creating a great looking logo or a cool looking website.

We run brand development and corporate logo design workshops, develop strong positioning statements and clarify company missions and values; we also come up with big ideas aimed at helping you transform your business.

We use our creativity to develop a unique brand identity focusing on your core brand elements and how they work across different platforms to tell the brand story.

Our designers have considerable experience in developing the perfect brand, from picking the right palette and artwork to carefully choosing what font would suit your business.

Outline Stages of Brand Development Process:

  1. Business Brand Vision and Brand Personality
  2. Market and Competitor Research
  3. Logo Design
  4. Visual Elements of the Brand
    1. Colour Palette
    2. Typography
    3. Graphic Elements
  5. Corporate Brand Style
  6. Brand Guidelines

“We were impressed with the creative work that S2 undertook on our institutional brand. They enhanced in significant ways our brand story development, as well as the visual elements of our brand, and were a pleasure to work with.” Dr Edward Harcourt, Pro-Vice-Chancellor (External Engagement), Liverpool John Moores University

“S2 has created a striking visual brand identity for this new and exciting brand, as well as a slick B2B website that we are sure will help launch this adventure and outdoor-wear brand to the international market” Mike Hall Taylor, Director, Hillary Licensing

Find out more, we'd love to hear from you!

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