by Chris Roberts | Oct 31, 2022
WHSMITH Customer segmentation, store segmentation, shopper insight, category management CASE STUDY “S2’s analysis acted as the foundation to develop segmentation models to reflect WHST shopper missions. WHST could then tailor their outlet brands and introduce...
by Chris Roberts | Oct 30, 2022
MEN’S HEALTH PACKAGING & BRAND DEVELOPMENT FIND OUT HOW WE HELPED THEM SUCCEED The Brief Men’s Health, (MH), the global leader in men’s health and the world’s leading lifestyle magazine, and its food manufacturer, Fiddes Payne, commissioned S2 to develop a...
by Chris Roberts | Oct 30, 2022
MONSTER ENERGY ONLINE CONSUMER SURVEY CASE STUDY “The quality of the outputs was excellent and to date, this piece of research is now shaping Monster’s with food strategy, not just in GB but also with the wider EMEA business. I would happily work with S2 in the future...
by Chris Roberts | Oct 29, 2022
GREENE KING SALES TERRITORY PLANNING CASE STUDY Sales territory planning & optimisation, category management, store segmentation, location activation CLICK HERE TO READ MORE & FIND OUT HOW WE HELPED GREENE KING SUCCEED The Brief The challenge was to bring...
by Chris Roberts | Oct 28, 2022
LIVERPOOL JOHN MOORE’S UNIVERSITY Web, Print & Logo Brand Guidelines Design, Brochure Design “We were impressed with the creative work that Serendipity2 undertook on our institutional brand. They enhanced in significant ways our brand story development, as...
